When should you focus on Growth?

chris-liverani-552652-unsplash.jpgTypically you should only focus on growth activities once you achieve product-market fit. It should be noted that once you achieve product-market fit, it does not mean you will always keep it. Keep an eye on macro-forces and the market. Things change every day.

Ideally, once you start growth, you don’t stop investing in it – but often at times growth gives way to classic marketing.

About Rommil Santiago

A Toronto-based growth marketer looking to improve the world.
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